eatbigfish is the world’s leading authority on Challenger brands and business. Delta Victor Bravo are proud to represent eatbigfish across Africa.

Challenger brands change the world. And we know challenger brands better than anyone. We know how they think, how they beat the odds, and how their tactics work.

We help you be more challenger.

No matter whether you’re a start-up taking on the world, or a global market leader needing to keep things fresh, we know that everyone can be more challenger.

Change comes fast. Disruption is the norm.

There are also opportunities everywhere. And you can seize them. We’ll show you how. We’ll help you develop a challenger mindset, and show you how to use it to ignite your brand and unite your business.



You’ll get a distinctive brand that will act as a rallying cry to your audiences, and be a clear guide for creative and strategic decision-making across your whole business – not just marketing.


We’ll help you refocus and reconnect with what you’re trying to accomplish and learn how to tell a refreshed brand story with new clarity, enthusiasm and understanding.


We’ll help you bind your teams around a shared approach and ethos. We’ll also help you start challenger-focussed initiatives to embed that shared approach within the culture for the long term.


You’ve got a strong brand, but you feel like you’re playing it safe. We’ll help you shake things up – so your teams aren’t asking ‘what did we do last year?’ but ‘what would a challenger do?’.


One of the superpowers of challenger brands is their ability to spot opportunities that others miss. We’ll help you find new and sustainable growth opportunities for your business.


We’ll help you use challenger thinking to redefine what innovation means for your company, to kick-start the creation of genuinely new ideas – and to put them into action in a more challenger way.