Mapping meaningful customer relationships

Mapping meaningful customer relationships

The Challenge In a highly competitive and volatile environment, building meaningful relationships is key to attracting and retaining tenants. Our client wanted to use previous data and research to be clearer about tenant expectations across their journey with the...
Slimming down to size up

Slimming down to size up

The Challenge The client is a dynamic, innovative organisation with bold aspirations for growth. In their rapid expansion, many of the product & service entities within their portfolio were branded without a clear articulation of their respective roles and...